ClickFunnels Pricing – How to Make Funnel Hacking Cheaper

Entrepreneurs with a startup plan for an online business often feel like they don’t have the cash flow to “go all-in” in the beginning — at least, not without a fairly certain guarantee that it’s all going to work out.

Does this sound like you?

Well, I have good news and bad news. And then I have better news.

What’s really at stake is not the cash per month you potentially have to dish out for software to:

  • Purchase domain names,
  • Run webinars,
  • Communicate with your audience,
  • Hook up payment processors,
  • Create landing pages,

...and more

No. What’s really got you freaked out is the risk of investing in something that may or may not work out.

The bad news is that if you plan to make 6, 7, and 8-figure revenue through internet marketing, there’s no getting around that major leap of faith.

Now, for the good news: If you get started with an investment in the right platform, you can make money without paying for five different software subscriptions.

The better news? You can choose an all-in-one product whose creator’s driving ethic and purpose is to “over deliver massive value” and make the purchase “a no-brainer.”

These are the principles that drive ClickFunnels functionality, pricing, and features.

Here’s the thing.

So many people who take a look at ClickFunnels’ pricing plan get hit with sticker shock — but that’s because they don’t know the value of what they’re looking at. Whether it’s the $97 per month plan, the $297 per month, or the $1,497 per month the features you get access to under each type of account are, in a word, insane.

And I’m here to tell you that you can get access to these insane features for free.

Read on if you’re looking to learn more about:

  • How much the ClickFunnels pricing plan costs and whether it’s really worth it
  • How to get major discounts on particular ClickFunnels pricing packages
  • Getting ClickFunnels for FREE for up to 1 full year

How Much Does ClickFunnels Cost?

Business owner, your time is valuable so let’s get down to answering “How much does ClickFunnels cost?” before exploring if these features make ClickFunnels worth it.

Keep reading and I’ll also show you how you can get ClickFunnels for free.

By now, you probably know that ClickFunnels is a SaaS focused on making sales funnels as profitable and simple as possible. This model right here is what using ClickFunnels will help you streamline, automate, and simplify.

The Sales Funnel

Whether you’re looking at its features from a design standpoint or a sales psychology perspective, the whole intention of ClickFunnels is to serve you, the user, and your customers, those who buy things.

So, instead of the regular model, the landing pages and sales funnels you build in ClickFunnels look much smoother. That’s because you’re guiding your prospect in a more synchronized way, with zero distractions.

Without multiple choices vying for their attention, prospects are much more likely to opt for an upsell, which is how a funnel can help you gain more from the sales per customer than using a simple website or sales page:

ClickFunnels Upsells

As an entrepreneur, you know that running ads and actually gaining the traffic to get leads is part of the cost of doing business. But those costs are only worth it if your prospect converts. In other words, your profits need to justify your ad spend — and that’s the idea behind every ClickFunnels feature. Among the myriad other features, ClickFunnels helps you reduce your conversion costs.

The price models directly correspond to and reflect the stage of business you’re in by giving you features that help you take advantage of a sales funnel and get to the next level of growth.

Now, you should know that, while ClickFunnels doesn’t offer a free account option, it does offer a free trial of its full suite of features.

There are very few limitations imposed on any of its three pricing options, and you can create an account for the standard pricing option starting with a free trial up to 14 days.

How Much is ClickFunnels After the Free Trial Ends?

So, you’re at the 12-day mark of your two-week ClickFunnels free trial. You’ve got exactly 48 hours to decide if ClickFunnels is right for you. The numbers speak for themselves.

clickfunnels active members

But wait, I can hear you say. These numbers only give us insight into the businesses currently using this tool. What about those who choose to cancel their ClickFunnels subscription?

Great question, funnel hacker. I doubt Russell Brunson could keep the ClickFunnels mission alive without being able to successfully talk these individuals back.

Which is why I dug up these nifty stats.

So get this:

  • In the first two months of using ClickFunnels, there is a 10% churn rate.
  • Those who stay within two months to 1 year, churn at a rate of 4%. That’s a significant 6% drop-off.
  • After a year of usage, there is a 0% churn rate.

Yep, you read that right. Nobody who chooses to stay after a year leaves.

Besides some strategic cancellation funnel maneuvering, you can pretty much bank on the fact that it’s the features v.s. the value of each ClickFunnels price tier that is keeping customers around.

I’m going to expand on the plans ClickFunnels uses to overdeliver and what’s keeping ClickFunnels per month users so satisfied in just a moment. But first, I want to point out something that may already be obvious to you:

Besides Follow-Up Funnels and Virtual Hackathons, the pricing ClickFunnels charges include access to almost every single feature across every per month plan, be it a Standard account, the ClickFunnels Platinum plan, or the Collective tier.

I’m going to explain why.

Is the ClickFunnel Pricing Worth It?

The founder of ClickFunnels, Russell Brunson doesn’t want to withhold anything from business owners looking for a more sane and sustainable way to profit from marketing funnels.

What he does want is for members to harness the strength of the complete ClickFunnels experience for themselves. From here, whether you opt to upgrade to Platinum, formerly known as the ClickFunnels Etison Suite, is entirely up to you.

Keep this in mind as you, like I once did, wonder, “Is ClickFunnels worth it?” The proof is in the pudding. Are there comparable products like InfusionSoft, Mailchimp, or GetResponse? Absolutely. And I encourage you to try what’s out there.

A ClickFunnels account is only worth it if you plan to learn and put into action all you can about sales funnels. If you think that there’s other software out there that is less expensive, you’re not wrong, either. There is. “Cheap” is not a word I’d associate with ClickFunnels.

But no other sales funnel software offers an all-in-one funnel building solution that’s so robust, that you need nothing else and no other programs to build your own robust marketing stack. And, if you stick with me, later on in this review, I’ll show you how you can certainly make your upfront costs with ClickFunnels cheaper.

Choose From Three ClickFunnels Pricing Plans

Here’s a snapshot of the ClickFunnels pricing guide:

clickfunnels pricing

1) Standard Plan

At $97 per month, the Standard Plan starts you off with access to 20 funnels, 100 pages, 3 custom domains, 1 sub-user, and 3 payment gateways. Chat support is always available.

Besides this, you also get access to the Funnel Hacker Forum, a fantastic way to get your questions about funnels answered in the community, and Funnel Flix, which is sales funnels tutorials and mindset-specific training.

This is more than enough to get your feet wet and to make a concrete decision for yourself: Is ClickFunnels worth it to you at this stage?

2) Platinum Plan (Formerly Known as Etison Suite Plan)

If you answered, “Yes!” after maxing out your 20 funnels, 100 pages, and 3 domains, it may be time to go from $97 per month to the $297 per month price point.

Take the big kahunas — the funnels and the pages — and make ‘em unlimited. Next, scratch the irritating itch you probably experienced at the $97 per month plan, which didn’t allow you to hook up email autoresponders. Follow-up Funnels is designed to create email sequences that simplify conversions with automation.

The $297 per month plan includes access to unlimited funnels, unlimited sales pages and landing pages, and the ability to basically build your email list within ClickFunnels, without having to integrate another email marketing tool.

You also get hours of additional training under Funnel Flix, so make sure to carve out a chunk of your time level-up.

3) The Collective Plan

To understand the membership option of the Collective Plan, imagine the difference between staying at the Ritz Carlton or staying at a boutique hotel.

Both are fantastic and offer beautiful surroundings — but your stay at the Ritz Carlton is chic, luxurious, and glamorous. You’re treated like a VIP because, well, you are a VIP. You’ve got a room at the Ritz, after all, amirite?

Funnels unlimited? Check. Unlimited pages? Yep. 27 custom domains? Check and check. Even more coveted and crazy training — like Agora Financial’s top-secret, billion-dollar-generating copywriting secrets? You got it. Priority support and VIP phone support? It’s right there in the title, my friend.

It will cost you a pretty penny per month, but if you’ve used the Platinum plan’s mindset training videos and teachings, you probably already believe -- it’s worth it.

How Can I Get ClickFunnels for Free?

The only way to work around the ClickFunnels pricing tiers entirely and get it for free is to sign up for the free trial.

You will have to provide your credit card information and, at the end of the 14 days, you will be charged for your first 30 days’ worth of use. However, as with everything, you can opt-out before the 14 days are up and no charges will show up.

Now, there’s a lot you can do in two weeks, including setting up landing pages, running ads to your sales funnel, testing out your offers, browsing through the funnel templates, and using the menu search to access Funnel Flix.

However, if the trials feel like they fly by in a flash, no worries. I’ll show you a few neat hacks to get ClickFunnels at a steep discount. You should also watch out for special promotions during the holidays, as, in the past, ClickFunnels has given users a chance to get ClickFunnels Platinum free for 6 months.

You can find more details on that as you keep reading below. 

ClickFunnels “Secret” Offers:
How You Can Get Up to 1 Year of ClickFunnels FREE!

Right now, there are two ClickFunnels offers that will help you get the software at a steep discount, along with plenty of other perks, beyond the free trial.

1) Secrets Masterclass

There’s some confusion going on between Funnel Hacks and the Secrets Masterclass so let me say this: Secrets Masterclass is a very similar offer to what Funnel Hacks used to be.

ClickFunnels is invested in supporting their users through multiple affiliate program offers, robust functionality, and stellar training that even goes beyond Funnel Flix. At the end of the day, ClickFunnels is trying to (and succeeding at!) building a community of like-minded business owners and funnel hackers.

If you sign up for the Secrets Masterclass, you’ll get:

  • 6 months of ClickFunnels Platinum FREE
  • Access to the One Funnel Away Challenge
  • Virtual DAILY Funnel Hackathons
  • 10x Secrets Mastery Program
  • Traffic Secrets/Ad Skills

TL;DR: Get 6 months of ClickFunnels Platinum for free and learn what the top 1% of ClickFunnels users are doing differently to make huge sales, often with just one funnel. The cost of Secrets Masterclass is $997 USD.

2) Funnel Builder Secrets

Funnel Builder Secrets has two tiers to its program. Both tiers offer very similar bonuses. How do you choose? The one you want to focus on should be based on how long you want ClickFunnels Platinum FREE for.

With the first tier, you get:

  • 6 months of access to enterprise-level ClickFunnels account FREE
  • Funnel Hacks Masterclass
  • Traffic Secrets Membership
  • Funnel Builder Secrets Training
  • 12 months of access to Funnel Scripts (you can’t get this in Funnel Flix, by the way. Funnel Scripts is only available as a standalone purchase)
  • Unlimited funnels bonus
  • A 30 day money back guarantee

The total for this program is $1,997 USD. Note that you’ll receive lifetime access to the program but the access to ClickFunnels lasts 6 months.This is a great way to get ClickFunnels cheaper.

The second tier includes all of these features but you get 12 months of access to ClickFunnels thrown in FREE with your bundle. It’ll run you $2,997 USD.

3) One Funnel Away Challenge

Now, the One Funnel Away Challenge doesn’t exactly give you access to ClickFunnels for free. However, it does help beginners massively cut down on the inevitable learning curve you’re bound to face when you first log onto the dashboard.

Around the holiday season, in the past, ClickFunnels has promoted a special offer that brings together the One Funnel Challenge with a whopping 12 months of ClickFunnels Platinum for FREE! That’s $1,000 less than the Funnel Builder Secrets offer, which also gives you a similar period of access.

Right now, however, this particular offer has expired. 

ofa challenge

When you enroll in the OFA Challenge, you’ll also get a support team in the form of live coaching from Julie Stoian and Stephen Larsen. They’ll take you through the process step by step in a way that creates unstoppable business growth in just 30 days. The catch is that you’ll need to take specific action every single day.

But, if you weren’t planning on using the strategy you learn inside, then why bother participating?

Final Thoughts

This pricing review should make it clear that the ClickFunnels pricing plan makes a case for itself. However, let me say one quick thing: There are definitely other tools to build sales funnels out there.

Leadpages, for example, is a popular choice. An e-commerce business or a coach could easily use a strategy that involves Facebook ads to pull traffic to a tripwire like a webinar, and then onwards to a high-ticket offer.

Success clearly comes in many different packages. What you have to ask yourself is if your version of success also feels enjoyable and rewarding. The fact of the matter is that many other tools need to be linked together in a DIY marketing stack. This takes time, effort, and a lot of commitment to navigating around confusing software.

The ClickFunnels pricing plan reflects the fact that this is the only all-in-one solution for sales funnels. Here’s my advice. You can choose one of these routes to find out if ClickFunnels is the right tool for you:

  • Start with the two-week free trial and set up your own funnel. Then, keep going with the Standard Plan. Once you reach the maximum number of funnels, scale up to the $297 per month plan.
  • Use the Secrets Masterclass to get direct access to 6 months of CF free, along with an actionable plan for how to take advantage of its features, using the OFA 30-day prompts
  • Use Funnel Builder Secrets (depending on if you want 6-month or 12-month tier) and get a clear roadmap of how to create and execute profitable funnels.

These workshop bundles are a great way to get funnel building knowledge, test out your funnel logic according to a blueprint, and make sure the functionality of ClickFunnels feels easy and intuitive to you. 

So, go forth and conquer.

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.